Jason Clay

  • Market transformer

Jason Clay's ideas are changing the way governments, foundations, researchers and NGOs identify and address risks and opportunities for their work. He brings people together to improve environmentally sensitive practices in agriculture and... More

Jason Clay's ideas are changing the way governments, foundations, researchers and NGOs identify and address risks and opportunities for their work. He brings people together to improve environmentally sensitive practices in agriculture and aquaculture. Jason's goal is to create global standards for producing and using raw materials, particularly in terms of carbon and water. He has convened industry roundtables of retailers, buyers, producers and environmentalists to reduce the key impacts of producing soy, cotton, sugarcane, salmon, shrimp, mollusks, catfish and tilapia.

Clay ran a family farm, taught at Harvard and Yale, worked at the U.S. Department of Agriculture and spent more than 25 years working with human rights and environmental organizations before joining WWF in 1999.

Less ↑

Jason Clay's Presentations

TEDGlobal 2010 July 2010

Watch video

How big brands can help save biodiversity: Convince just 100 key companies to go sustainable, and WWF's Jason Clay says global markets will shift to protect the planet our consumption has already outgrown. Hear how his extraordinary roundtables are... More

How big brands can help save biodiversity: Convince just 100 key companies to go sustainable, and WWF's Jason Clay says global markets will shift to protect the planet our consumption has already outgrown. Hear how his extraordinary roundtables are getting big brand rivals to agree on green practices first -- before their products duke it out on store shelves.

Less ↑

Share

Topics