- Dan Ariely
- Author, "Predictably Irrational" and "The Upside of Irrationality"
- Speaking at TED2009
- February 2009
- Long Beach, CA
Why we think it's OK to cheat and steal (sometimes): Behavioral economist Dan Ariely studies the bugs in our moral code: the hidden reasons we think it's OK to cheat or steal (sometimes). Clever studies help make his point that we're predictably irrational -- and can be influenced in ways we can't grasp.